All of those other individuals are famous for something - there is substance behind their celebrity. Britney and Paris are paper-thin and without any substance whatsoever. That's the comparison McCain was going for - trying to allege that Barack Obama is without substance, a celebrity for celebrity's sake.
The McCain campaign was saying Obama is like Paris and Britney, not that he was fucking them. Nonetheless, the concept of the ad is stupid for numerous reasons: Obama transparently has some substance, McCain is also a celebrity, it reeks of just a stupid, desperate attack.
Right now, the McCain campaign is just flailing about in the dark, it seems.
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